©2016 Rachael Muldoon

Rachael Muldoon | Melbourne, Australia.

BUZZWORD BS - PART I

December 14, 2017

I continuously hear how confusing nutrition can be. The language we use is so important to the way we portray our message to our followers, clients and/or circle of influence. Using big fancy words might get people buying a product but I question whether these people truely know what they are talking about. I am so frustrated with a few terms in particular which continue to add to the fear mongering and confusion in the health industry. As a professional in the field I feel it’s my duty to change the way my clients and followers observe and perceive health in general. Nutrition should not be as complicated as some ‘professionals’  make it out to be. 

 

This starts with attention to detail and as my clients know I am a pedantic perfectionist when it comes to getting it right. And thus I provide you with a three of Buzz words that are used incorrectly  and are really p*ssing me off lately!

 

"EVIDENCE BASED PRACTICE"

 

This is a legit thing and a very good thing. I too back my work with evidence. However you can’t just say you are “backed by science” or that you are an “evidenced based trainer” If you don't actually reference your work or provide the study to which you are referring too. This can be anything! Your blog, your training programs, your nutritional advice etc. If the person says they are “evidence based” or “backed by science” ask them for the study or find out which scientist is  “backing” them. Secondly evidence can be supplied to both sides of the coin. Let’s take Gluten for example. There is evidence to suggest that gluten is bad and their is evidence to suggest that gluten is not bad. You need to understand the quality of the study and it’s application. So then you get to make up your own mind. In my OPINION (and I use the word opinion very strongly as I cannot back this with science) whether gluten is good or bad, on occasion I like to have a meat patty, cheese, bacon and onion encased by it, because I think my happiness is also important to my health. 

 

"CLEAN EATING"

 

This is a nothing phrase. There is no way to define this phrase. Each individual who uses this phrase will use these words to apply their own set of personal beliefs and values around what they believe are good/healthy foods. There is no definitive diet here. Some “clean eaters” believe meat is bad, some don’t. Some believe dairy is bad and others don’t. Some believe processed foods are bad when they continue to consume protein powders and supplements. Have you ever experienced a moment when eating something you believed to be a good choice and someone comes up to you and guilts you by saying “you know that meat is bad for you” and yet the next person says “wheres the protein” You can’t win! It so frustrating trying to live up to 50 different health ideals. So don't do it. Don't buy into the “clean eating” BS. Instead I opt for a flexible approach to nutrition, allowing myself and my clients to consume foods they believe are good for them whilst working with in a personalised caloric and macronutrient range. Food type consumption may have nothing to do with what people believe is healthy but maybe what they believe is good for the planet. For example plant based diets may be preferential due to ones belief that they are doing good for the world and we must respect that. Secondly there is no one perfect human diet. We are all different and at different stages of health and our lives. So no two people need to consume the same foods in order to be healthy. Some people are born with food intolerance's and taste aversions and again we must respect that. Individual planning for the win!

 

"KETOGENIC"

 

“Keto” in its true form is to induce Ketosis. I have heard on multiple accounts of “coaches” putting their clients on a “ketogenic diets” yet the client is still eating above the carbohydrate recommendation for ketosis, therefor not in ketosis. Why are they calling this “keto” when it is in fact a High Fat low carb protocol. I’m not really sure. The only reason I think people are throwing around the word ketosis is to sound superior in their knowledge of nutrition. And thus convincing more and more people to spend money with them. Recently I was told of a coach charging upwards of $5000 for a 12 week bikini competitor preparation and putting them on a keto diet which contained carbs… hmmmm mate, come on! Not to mention the poor client care received. This particular “coach” taking days and weeks to respond to request for programs or answers to simple questions (#doyourjob).

 

Beware of trainers, coaches and health professional selling off this second hand information. These people seldom know what they are doing and if they are simply a personal trainer they have no right prescribing restrictive nutritional recommendations such as, no carbs, low carbs, no gluten, no dairy etc. Secondly if this person has not been able to get themselves lean or truly healthy I would question their recommendations. Here in Australia personal trainers are by law required to abide by the national guidelines which can be found here . 

 

If you are unsure about their qualifications please ask for their certificates and what that entitles them to recommend. If you are unsure that your diet is right for you please find someone else to help you!

 

Stay tuned for part II…

 

Need real nutritional help click here for my Starter Macro Guide

 

MUCH LOVE, COACH RACH

 

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